A newly released picture shows the “outrageous” fly-tip that landed a waste removal company a £10,000 fine.

Dacorum Borough Council prosecuted Eco Clear Waste Management Ltd, based in Old Mill Lane, Hunton Bridge, after it admitted the unauthorised deposit of controlled waste in Dodds Lane, Hemel Hempstead.

On July 31, St Albans Magistrates’ Court ordered the company to pay a total of £13,475, which consisted of a £10,000 fine, £1,159.73 costs, a victim surcharge of £2,000, and a compensation order of £316.09.

Image of fly-tipping found at Dodds Lane, Hemel Hempstead.Image of fly-tipping found at Dodds Lane, Hemel Hempstead. (Image: Dacorum Borough Council)

Dacorum councillor Robin Bromham, who is responsible for neighbourhood operations, said: “Fly-tipping is atrocious and impacts our environment and wildlife.

“It is outrageous that a company with a waste carrier licence would be found to be dumping rubbish on our streets and lanes.

“We are working to get their licence revoked.”

The court heard that a council officer visited the site on September 22, last year, after multiple fly-tips were reported in the country lane, and discovered evidence of where the waste there had come from. It was then revealed that a resident had hired the company to remove and dispose of their rubbish.

Eco Clear's sole director apparently refused to engage with the council despite “numerous” attempts to contact them – causing the matter to go to court.

Eco Clear Waste Management LTD declined to comment when approached by the Watford Observer.