Sainsbury’s is the latest supermarket to announce measures to help the elderly and vulnerable during the ongoing coronavirus crisis.

What are they doing?

  • 600 stores will only open to these two groups for the first hour of trading on Thursday
  • Customers over 70 and those with a disability will also have priority access to online delivery slots from Monday
  • The chain is also expanding its “click and collect” service from Monday
  • Sainsbury’s will also be closing its cafes and its meat, fish and pizza counters to free up freight capacity for essential products

Are there restrictions on goods?

Customers will also only be able to buy a maximum of three of any grocery product and a maximum of two on the most popular items such as toilet roll, soap and UHT milk from Wednesday onward.

What else was said?

Chief executive Mike Coupe said: "We have enough food coming into the system, but are limiting sales so that it stays on shelves for longer and can be bought by a larger numbers of customers.

"Finally, I wanted to end by saying a huge thank you to Sainsbury's colleagues across the business. Everyone is working flat out in difficult circumstances to do their best to serve our customers.

"If you're able to say thank you to them when you see them, I know they would hugely appreciate it."

Why are they doing this?

Supermarkets have seen a huge surge in demand for delivery services, with no slots available until next month for both Tesco and Waitrose in some parts of the south east.

What else is being done to cope with demand?

Transport Secretary Grant Shapps has authorised a temporary relaxation, until April 16, of the drivers’ hours rules to help deliver goods to stores across the country.

A Department for Transport statement said the relaxation applies only to drivers supplying food and “essential products to supermarkets”.

“This includes the movement of such goods from importers, manufactures and suppliers to distribution centres. It does not apply to drivers undertaking deliveries directly to consumers,” the statement added.

What other supermarkets have done this?

Iceland outlets across the country have also introduced reserved time slots to give the vulnerable and the elderly a chance to shop in store.

What is Tesco doing?

Tesco has had to bring in similar purchasing restrictions to curb panic buying, particularly on anti-bacterial wipes, dried past and toilet roll.

It was forced to take its mobile app offline temporarily due to high demand on Tuesday, and announced it would be reducing the hours of all of its 24-hour stores to 6am to 10pm.

A spokeswoman said: “It gives our colleagues the time overnight to restock the store, replenish the shelves and support our online grocery service at a time when demand is high.”

And Morrisons?

Elsewhere, rival Morrisons announced on Tuesday it is creating 3,500 jobs to meet surging demand for its home delivery service caused by the pandemic.

The chain said it would be recruiting 2,500 pickers and drivers while hiring about 1,000 people to work in distribution centres.

It is also planning a new call centre for those without access to online shopping, plus the launch of a new range of simple-to-order food parcels from next Monday.