Watford's latest burger joint has released pictures of its new branch ahead of launching later today.

Cheatmeals will open on the corner of Market Street at 6pm with free fries and a drink for the first 100 customers inside, and a buy-one-get-one-free deal until 10pm.

The chain says it aims to serve “high-quality fast-food” and its menu features burgers, hotdogs, chicken wings and milkshakes.

Inside Cheatmeals Watford.Inside Cheatmeals Watford. (Image: Cheatmeals) “We are really excited to open in Watford”, branch manager Sami said. “This is our 19th store and it’s great to finally hit this town. 

Inside Cheatmeals Watford.Inside Cheatmeals Watford. (Image: Cheatmeals) “Watford town centre has all the big food brands opening so we are happy to be one of them."

He added: “We are also looking forward to the match days at Vicarage Road. I have seen how busy and vibrant the area becomes so it will be exciting to get all the fans in here.”

Cheatmeals Watford branch manager Sami.Cheatmeals Watford branch manager Sami. (Image: Cheatmeals)

Inside Cheatmeals Watford.Inside Cheatmeals Watford. (Image: Cheatmeals)

The branch has replace the former Full Stop Aesthetics salon, which closed at short notice in March and sent all remaining appointments to its branch in Harrow.

Inside Cheatmeals Watford.Inside Cheatmeals Watford. (Image: Cheatmeals) Photos from inside show how the former beauty salon has been decked out with two levels of seating, a new red and grey colour scheme, and ordering machine on one wall.

Inside Cheatmeals Watford.Inside Cheatmeals Watford. (Image: Cheatmeals) It will be the chain’s 19th branch since being founded in 2018, joining its location in nearby Borehamwood, with the 20th outlet due to launch in Bristol by the end of July.